Chapters
(00:00) Whitney Kenter began her career in consulting with KPMG, then transitioned into financial services before starting her own firm focused on change management and executive coaching.
(03:47) Whitney speaker’s interest in behavioral finance and family systems was sparked by a CEO’s question.
(07:34)Whitney talks about the genesis of creating The Matter Family Office and the challenge of scaling qualitative aspects of family wealth management.
(11:24) Whitney speaker emphasizes the importance of reconnecting with oneself and being mindful, leading to transformative shifts in wealth management and other industries.
(15:11)The speaker discusses the satisfaction of helping clients find clarity and realigning their brand, as well as assisting with turnarounds and generational changes in family businesses.
(19:00)The speaker shares her personal journey of realizing her unhappiness despite professional success and how it led her to a decade of self-exploration and healing, ultimately giving her the confidence to become an entrepreneur.
(22:48)The speaker discusses the importance of people and people problems in the workforce, and how their journey from architecture to accounting was not linear.
(26:35)The importance of networking and exploring different career paths.

Each week, we interview proven leaders from our network, to learn from their experiences, and share their Talent Attraction and Candidate Experience stories with you.

• Our mission is to promote the accomplishments of our guests
• Highlight the companies where they work and the services, and products that they offer
• Share success stories from their experiences and, most importantly
• Provide strategies for job seekers and advice to talent seeking to accelerate their careers.
  

Today’s guest is Whitney Kenter, Founder and CEO of The Glowe Connective. She discusses her nonlinear career path from consulting to wealth management and finally starting her own change management firm.  In our chat, Whitney shares her insights across a few areas:

• Her interest in behavioral finance and family wealth management
• The origin and mission of The Glow Connective
• Harmonizing generational gaps in the workplace

The Humanity Behind Success: Whitney Kenter’s Nonlinear Path to Glowe Connective

[00:00:00]  Ron Laneve: Hello and welcome to Episode 27 of the Bell Falls Search Focus on Talent podcast. I’m your host, Ron Laneve. Each week, we share the career stories of tech experts and marketing mavens, operational gurus, and sales leaders to illustrate how they have navigated the non linear career path.

Today’s guest began her career in consulting with KPMG, then transitioned into financial services where she focused on private banking and wealth management.

[00:00:35] Ron Laneve: For bank of America and Merrill Lynch. She then became a managing member of a family office and spent 12 years implementing her passions in the areas of brand execution, culture, development, sales, and marketing. In 2020, like many of my guests, she took the entrepreneurial leap and started her own firm.

[00:00:56] Ron Laneve: Focused on change management, cultural transformation, and executive coaching. And I’m sure there’s some other things she’ll add there as well. Very excited to introduce. Whitney Kenter, excuse me Whitney Kenter, founder of Globe Connective. Whitney, thanks for being here. 

[00:01:12] Whitney Kenter: Absolutely. Thanks for having me.

[00:01:14] Ron Laneve: I think you’re going to be a great example of that nonlinear career path focus area that I really like to concentrate on. Can you expound on my introduction and talk about your career journey and really focus on the hows and the whys around maybe the decisions you made along the way and how you got to, starting your own firm?

[00:01:34] Whitney Kenter: Yeah, happy to. As many college students are, I think, I went to college because I was going to be an architect and very quickly realized that was really not the right path for me. And after changing majors a number of times, I ended up with an accounting degree because my dad told me the world was always going to need accountants, and that was going to be the path for me.

[00:01:58] Whitney Kenter: And for those who have come to know me. It’s a very strange thing for me to say that I started in accounting cause it’s probably the least of my skillsets, I think. But I did, I went through the path and started at KPMG. I was in audit for two weeks sitting behind a microfiche checking off inventory or whatever. And I went to my partner after just two weeks and I said, wait a minute there has got to be something more people-y in this firm. And he told me, yeah, when you get to be senior manager in seven years you can be more involved in people. And I was like, that’s not going to work for me. I can’t wait seven years to be in a more people-y role.

[00:02:39] Whitney Kenter: And so after a few twists and turns, they said okay there’s this tiny little group within the tax department called the personal financial planning group, and they deal with people, so that seems like a really good place for you to be. And I knew nothing about ultra high net worth. I didn’t know about trusts and management. I didn’t know any of that stuff, but luckily had a Partner who took me under his wing and it was fascinating. 

[00:03:07] Whitney Kenter: One of my first clients, I really the patriarch had just passed away. And so I got really involved in what happens according to his estate plan, how did it all get divided up? And so it was just really fascinating to me. I ended up staying in that group the entire time I was there and bounced around different offices, did a bunch of different things. And in hindsight, of course, I realized, wow, I really did make quite a few changes, and did not even go a linear path at KPMG.

[00:03:36] Whitney Kenter: If you think about the big four accounting firms, it’s pretty linear. You go from this to that, this to this, and I didn’t do that at all. I didn’t have that path at all. And so that’s really what got me started in this whole behavioral finance, family systems, just like the human dynamics around wealth was super accidental.

[00:04:00] Whitney Kenter: And I never will forget. I was sitting with the partner that I was working with in this meeting, this, client was selling their company. I was sitting there as a young 20 something in the room saying, I don’t know why I’m here, but I’m grateful. I don’t know, all the things they’re talking about.

[00:04:16] Whitney Kenter: And after we got through all the technical stuff, the CEO kind of looked at me and said, okay, so we got all this, and this is how much it, this is how much I’m going to end up with. So how do I make sure that I don’t raise entitled kids. What, how do I explain this to my spouse? What do I really do? What’s the purpose of all this? 

[00:04:35] Whitney Kenter: And I was sitting there like 27 years old. Why is he directing this question at me? And and after getting into a few conversations like that with some really top CEOs, I was like, huh, maybe I should look into this. I should probably try to figure this out.

[00:04:52] Whitney Kenter: So I just started reading everything that I could get my hands on about, the different capitals and family wealth and system theory and all that kind of stuff. And it was fascinating to me. And so after Arthur Anderson fell apart, KPMG’s financial planning group, they were doing some reevaluation on whether or not being involved in the personal side of these CEOs was actually a positive thing.

[00:05:17] Whitney Kenter: And. All that. So saw the handwriting on the wall, which is what made me leap over to private banking. Cause I was really interested in this very complex what I thought was a very complex industry of wealth management. So ended up in bank of America and then jumping to Merrill. Oh, sorry. Go ahead.

[00:05:34] Ron Laneve: Let me interrupt you for a second. I’m sorry. So when that CEO asked you that question for that first time, I’m curious, did you answer, did you speak up and share your thoughts? 

[00:05:44] Whitney Kenter: I basically said, I think I answered his question with a question and I don’t remember what it was, but what it led to interestingly, yeah, what it led to interestingly was he was like, Hey, why don’t we schedule a separate time? You come to my office, let’s really whiteboard this and think about it. And so I did have some time, gratefully, to think about, how I was going to structure things, but it basically led to a different conversation, a different meeting but it was interesting. Taking all of that, I would say very early, experience that I was getting, when I went to Bank of America, I had told them, I was like, there is a whole new offering that we could be providing your clients. We need to be thinking about communication within the family. We need to be thinking about building trust and all these things.

[00:06:35] Whitney Kenter: And they basically said, yes, that’s great. We totally want that. Just make sure that you’re meeting your sales targets and do all the things. And then we don’t care what you do in your free time. And so I learned really quickly that kind of pushing this agenda, that this whole body of work I felt at the time was more important than the technical, because the technical is very commoditized at some level and very easily accessible and things like that.

[00:07:00] Whitney Kenter: And I really felt this could be a differentiator. So went to Merrill because Merrill was more entrepreneurial and we got bought by bank of America about 11 months later. So I took that as an opportunity to reset. And and my mentors and, coaches and things, they were like, you just, you have such a passion for this.

[00:07:19] Whitney Kenter: You’ve got to go start your own. This is not going to be something that you do within a big bureaucracy. And at the time and you’ll think this is funny. I said, Oh my gosh, I am not an entrepreneur. I’m not a risk taker. This is not what I do. I, I like to build things with people. And so one of my mentors introduced me to someone who liked my vision

[00:07:41] Whitney Kenter: and she basically said, come, come with me, let’s build this together. So that’s what created, that was the genesis of creating Matter Family Office. I had this very big vision of basically leading with these types of trust and communication and the education of the family members. Yes, we had to do all the other things, but we really wanted to stand out and be known for the more qualitative things.

[00:08:04] Whitney Kenter: It was basically through that work and taking something that’s so qualitative and a lot of people say those are all the soft things around family wealth and all that and most people would say to me, but you can’t scale it. Every family is different, and That I took that as a challenge like, okay I guess I’ll figure out how to scale it then. If that seems to be the case.

[00:08:26] Whitney Kenter: And we really did, we came up with an amazing way of working with families and it was a huge differentiator. We grew to 3 offices and almost 50 people and, 6 billion. It was a really nice ride. 

[00:08:38] Whitney Kenter: In 2018, at the end of 2018 and 2019, I was starting to put together a lot of the learnings that we’d had. I went way deep into generational differences. I thought, wow, businesses. are going to be in for a rude awakening. A lot of the qualities of the millennials and Gen Z’s are so different than the way that we’ve been leading and running businesses. At some point they’re going to become the majority and we’re going to have to adjust our practices.

[00:09:13] Whitney Kenter: So really Glowe was born in 2019 as I started writing in my journal about this is going to be a big problem. We got to figure this out. I don’t think the answer is forcing two generations to comply. I think that the answer is how do we evolve and adjust and allow people’s true gifts, true talents, true being, really come out.

[00:09:37] Whitney Kenter: And so that’s why, Glowe was with an E on the end for a reason. The E is for energy, because I thought, in a system, when you have more humans that are lit up, excited. Excited to be there, excited to contribute. They’re doing what they love to do. They’re really being able to align their purpose and their gifts with whatever the business is.

[00:10:01] Whitney Kenter: They’re going to Glowe. Like their energy is just different. We’ve all been in a, in some kind of service business at some point where you can tell the people who love what they’re doing. It is just different and it’s a felt experience. And so guess what people are more attracted, whether it’s a restaurant or California.

[00:10:19] Whitney Kenter: Like some kind of fast casual when the people are more joyful and more happy, you’re more likely to return there. That’s how Glowe got started. It wasn’t like, Oh, I’m going to go build a huge consulting firm one day. I didn’t ever think I would. It was seeing this huge collision that was coming and also having this awareness that there are more and more people outside of just Millennials and Gen Zs, more people trying to figure out who they are and what their purpose is.

[00:10:51] Whitney Kenter: My generation and up, we’re working with people in all age groups who were like, what’s, what is it? What is, why am I here? What is the life all about? I took all those things and said, okay, we’re going to build a new type of consultancy and really help people, the individuals, and then the businesses Glowe.

[00:11:09] Ron Laneve: And be more than just a, an asset under management somewhere, right? 

[00:11:13] Whitney Kenter: Yes, exactly. I think that I there was always a lot that I was challenging as far as the status quo in wealth management for sure, bringing up, bringing to the forefront, these qualitative things and working on the, I would say the harder part of wealth, which is the emotions and the fears and all those kinds of things.

[00:11:32] Whitney Kenter: But it was also the knowing that we all can learn a lot by reconnecting back to ourselves. We can all learn a lot if we just are a little bit more mindful, a little bit more present and things like that. Then you can, you’d be amazed at what shifts happen after that. Whether it was in wealth management or someplace else, I just knew that I wanted to have this bigger impact.

[00:11:58] Ron Laneve: There’s a lot to uncover there. Can we talk about Glowe in some more detail? What is your ideal client look like? What, can you give me more details on the types of services, that you’re looking to provide? Is it still primarily in the wealth management space, et cetera? 

[00:12:13] Whitney Kenter: My clients tend to be mostly in the wealth management space just because it’s where my network is.

[00:12:18] Whitney Kenter: But Glowe as a whole, we’re really in it for the transformation, no matter. What industry and what’s interesting is, having worked across a lot of different industries. Now, there is a lot of similarities across all of them, especially because we’re typically talking a lot about humans, human behaviors, human energy, all of those types of things.

[00:12:41] Whitney Kenter: From a services perspective, we fall squarely in the management consulting camp. I think it’s not the, what we do, it’s how we do it. Is very different. Because we are coming at things from a different level, meaning if people we’re working with an executive team and we’re asking questions, we’re not going to take the first or second answers.

[00:13:02] Whitney Kenter: We’re going to keep going to peel back. I think we’re able to create. This safe environment where, we’re not going in to be died, to diagnose something and be very prescriptive. We’re very creative about how we get to the answers for not just like interrogating people.

[00:13:19] Whitney Kenter: I think that’s a huge differentiator on the consulting side because we get, when we get to the bedrock issues, if people tell us sales is the problem. Okay we’re going to dive in until we find out what’s really going on because sales might be a problem. But what’s the root? Where are things really falling apart?

[00:13:39] Whitney Kenter: From that perspective, that’s one piece. The other piece that I wanted to make sure that we brought into this equation is the leadership development and the executive coaching. Because so much of, learning to Glowe has to do with self awareness and not just from a Myers Briggs perspective, but a deeper perspective about who Whitney is, who Ron is, why are you here? What lights you up? What are your hidden superpowers? That kind of stuff. 

[00:14:08] Whitney Kenter: Understanding that really helps us. On the consulting side as well, because we can get to intrinsic motivators. We can get to their gifts and talents. We can figure out how we can better align the team and things like that.

[00:14:24] Whitney Kenter: I wanted it to be. Yes, you can do one or the other, but the real power. And we’ve seen this now multiple times when we combine the two, it accelerates. The transformation so much more. And so I wanted, I, that’s my preference is to do all of the things, but we also know that Glowe is a new concept and this whole thing sounds a little crazy to some people, and so we got to meet people where they are.

[00:14:51] Whitney Kenter: So if they want to start with, some individual or leadership development work, then we’re going to help them Glowe and then guess what happens. Then they want other people to Glowe, or they want their business to Glowe. 

[00:15:01] Ron Laneve: I get you. One more question on that. What does success look like in, in these engagements, that you’ve been involved with?

[00:15:08] Ron Laneve: And I’m sure it varies by client, by type of client, et cetera. But, an example, when have you walked away or maybe not walked away and the client’s wow, now I get it.

[00:15:15] Whitney Kenter: I think one of the proudest moments I have across. All of our clients is when we are able to uncover the clarity that they’ve been seeking and haven’t been able to get for themselves or on their own. That is worth its weight in gold to me. Whether it’s getting clarity about the real vision of where they’re really going and what they really want at the end of the day. Or whether it’s brand clarity. Sometimes we’ll go in and we’ll start asking questions about, their brand and they’re so far from what they put themselves out to be. It’s wait a minute. So this is what we heard. Is this really who you are? And all of a sudden they’re like, yes, that’s exactly it. Then we can realign things. And it’s huh that was really great. I do love that. We tend to get involved in a lot of, I would say turnarounds. Maybe there’s a new CEO in the seat and he or she is trying to make their own mark.

[00:16:17] Whitney Kenter: They have ideas for how they want to change and things like that. I love that part of helping them figure out how to recalibrate and, maybe they were involved in the company before. But now they’re taking on a different role. That’s a huge transition actually. To have everybody see that person differently and work differently together. That’s really exciting for me to see that transformation. 

[00:16:40] Ron Laneve: I would guess that, the generational change in the family business would probably be a pretty ripe area to participate in as well. 

[00:16:48] Whitney Kenter: Yeah, it really is because so much of my whole career just accidentally, I ended up working primarily with first generation wealth creators. Even though I did have some that were multi generational wealth, I would say a good 90 percent of my clients over all these years have been in the first generation wealth creator phase. That’s a different mindset. It’s a totally different mindset. 

[00:17:12] Whitney Kenter: I’ve been involved in so many transactions. That shift that happens from, Hey, I built this thing from nothing. I thought the goal was, to sell one day. And then the day after the deal closes, I’m a little bit like, what’s going on? Who am I, what is all this? That transition I think has definitely led to me working with more family owned businesses because they have confidence that I understand that transition. So even if it’s trying to transfer from father to son or daughter, there’s a lot that goes along with that emotionally that transition, even though it might make total sense on paper it can feel very different.

[00:17:56] Whitney Kenter: And so I think it does give us an opportunity to be a little bit different because I’ve just been on the other side for so long and I can’t help myself, but bring that other aspect. 

[00:18:07] Ron Laneve: You brought up a key point that I’ll move on, the emotional impact is not just on the family going through that transition, but it’s on the team members as well that are used to, senior member running the business now the children are taking it over What’s going to be different. And we still have a job. There’s a lot of there’s a lot of strife in that type of situation. A lot of change management in that type of situation. 

[00:18:28] Whitney Kenter: Yeah. So not linear path at all. 

[00:18:31] Ron Laneve: You followed your passion and I think your passion followed you at the same time. It sounds like everything, part serendipity. Intentionality at the same time. That’s pretty, pretty cool story. 

[00:18:41] Whitney Kenter: Yeah the big realization when I started writing about Glowe the part that I left out that’s my professional journey. My personal journey when I was 38 realized, or was intervened by a couple of friends. Basically held up a mirror and said, I think you’re in an abusive marriage. I’m really concerned about you and that Really was a huge wake up call because here I’d been super successful professionally, had three great kids, from the outside looking in all the board seats, all the things from the outside looking in, I had the perfect life. Then realizing that I was so miserable and so unhappy.

[00:19:21] Whitney Kenter: But was faking it to make it every day. At 38, leaving a husband and realizing that, I was responsible for these three kids as a single mom, and what does that even mean and who am? I had gone through that same process myself to say, I’d been on the hamster wheel. I had checked all the boxes and done all the things that I thought I needed to do. But I was getting further and further from who I really was. That was a big reset moment for me. So from 38 to 48, I had spent a decade, doing a lot of healing, doing a lot of exploration of self. And even though at 38, I would have said I’m not an entrepreneur. At 48 it wasn’t that I said, Oh yes, I’m definitely an entrepreneur. It was no, I have to do this thing. I can’t not do it. 

[00:20:12] Whitney Kenter: It was just a different level of confidence after you’ve gone through all of that. I think that’s another reason why I love the personal transformation because, and I think people are attracted to us because I’m very open about my story. I got off the hamster wheel and just had to take a really hard look at who I was, but I wanted to. The deeper I got into really figuring out who I was, it was as if the path just presented itself. It was very interesting from that perspective, but I think a lot of people see that.

[00:20:45] Ron Laneve: So I’m going to transition. For college students, or those entering the workforce soon. What suggestions do you have for them? For that cohort around everything from, what might be the best thing to major in college. I know it’s hard to answer because it’s a very individual thing, but hey, here’s some hot trending areas. Maybe it’s not all about your major. Maybe it’s about focusing on groups or leadership opportunities, whatever. But what, from your perspective and things you’ve seen, what would you advise? That cohort. 

[00:21:16] Whitney Kenter: I tell all young people that are in college or going to college that I highly recommend that they take a few psychology or sociology classes.

[00:21:27] Whitney Kenter: I think that we all need to have a deeper understanding of our own humanity, but also how our brain works. I just think that it’s really important to understand. More about the human dynamics and the people side. Because at the end of the day, businesses are in place for a purpose to sell a good or service or whatever. But you’re still working with people. We’re not robots yet, we are still humans. The more that AI and technology and everything comes to the forefront it can’t replace our humanity. We are humans, we have experiences, we have free will, we have all these things. I just think that the psychology piece is really important to understand because it, I think, will help people work better together. 

[00:22:15] Whitney Kenter: I can’t remember I’ve used this multiple times and I don’t know who to give it, give credit for it. But I did read something about five or six years ago that said that the psychology minor is the new MBA. Because, It is so important. We just can’t ignore the humanity piece anymore. 

[00:22:35] Whitney Kenter: I think that there’s plenty of evidence now to support that because we have a massive mental health crisis on our hands. Even though we’re more evolved and all these other things, people are less connected to themselves and and not as happy. So I think there’s a lot to be learned no matter what industry they go into. I think it’s applicable across any industry. 

[00:22:57] Ron Laneve: I agree it’s about to get worse. With AI and the robots, et cetera. Something you said earlier about, majored in architecture, switched to accounting. Then obviously very quickly when you entered the workforce found that, being around people and, people problems are way more important to you. Just curious, did you have that Inclination, before you went to KPMG and when you were when did you have that in the back of your mind when you majored in architecture when you majored in accounting at all? Or did you realize that when you got to the workforce.

[00:23:25] Whitney Kenter: The journey from architecture to accounting was also not linear. I think I tried out just about every major. What I was really drawn to, ironically, was teaching psychology and marketing. So I dabbled in several different colleges in order to get to my way to business.

[00:23:43] Whitney Kenter: I was always fascinated by marketing and branding classes and psychology classes. There was something about teaching that I thought was so powerful. It was really interesting that when when I realized at Merrill that, what I was really solving for was the shirt sleeves to shirt sleeves in three generations curse, that is basically 90 percent of families will fall apart relationally within three generations.

[00:24:09] Whitney Kenter: A study came out because that had been happening around the globe for hundreds of years. Finally, they did a study and I read it and it said that 95 percent of the reason has nothing to do with the investment performance estate planning or income taxes. It has to do with trust communication and preparation.

[00:24:28] Whitney Kenter: There was a part of me that was like, wait a minute so we’re focused on 5%, which you could argue, maybe it’s only 5 percent problem because it’s so focused on. But this other stuff is so hard to measure, hard to implement. It’s not linear, like it’s very artsy in a way.

[00:24:48] Whitney Kenter: There was something about the psychology and the teaching that kind of came out for me in doing that work because part of it was helping people understand like the complexity of their situation. There was that teaching element and then just the building trust and all that was so fascinating to me.

[00:25:08] Ron Laneve: From the other perspective for experienced talent, I’m sure you’ve interviewed, you’ve hired, you’ve worked with a lot of experienced people over the years. We’re in this weird time right now where although the economy is seems to be doing very well, which I think it is at least from a stock market perspective and unemployment is at historically low rates. There’s still a lot of, very experienced, very talented people. I know, because I talk to him all the time that are looking for their next thing, whether they’re gainfully employed or not. It’s a very strange time. People are applying to jobs and there’s 800 other people applying to them. I’m sure again, AI probably has something to do with that, but it’s still highly competitive, more competitive than we seem to think it is. What advice would you give to that group around keeping their chin up and getting through this process differentiating themselves in an application or an interview?

[00:26:00] Whitney Kenter: That’s so hard. I think I’ve been really lucky in that every time I made a change, it was always people based. It was like someone told me to go talk to someone, and then, I really hit it off with that someone, or I didn’t. I still think at the end of the, at the end of the day, I find more people making people connections.

[00:26:22] Whitney Kenter: If I take the flip side of that, I have, we’ve had a lot of clients who are always looking for talent. We’re always saying, okay, you have X amount of employees already, maybe you should be leveraging your employees to go out and talk to them about coming to your company and things like that.

[00:26:40] Whitney Kenter: We’re in the unofficial matchmaking business. We’re working with clients across the country and here we’re sitting in St. Louis. We’re constantly putting people connected. I would just say, like attracts like in the best of situations from an employee employer perspective. Go to the people that you admire, go to the companies that you admire, what are you attracted to? Don’t think about it as going to find a job. Where are you attracted to? What people in your network are the happiest in their roles. I take a little bit different and creative way about it, I think. 

[00:27:15] Whitney Kenter: I think maybe finding, someone or several someones in your life who can ask you questions about what you love to do. Because I think that before you start, doing your resume and applying for jobs, I find at least with my friends and other people, I’m like, but what do you, but what do you want to do? I know that you’re an accountant. Okay. So was I. But I didn’t want to be an accountant. And again, mine was totally accidental, but, how do you help other people ask themselves questions so that they can be like, Oh, what I really love to do actually is write. And see how what they’ve already done can transfer into a totally different role or a totally different industry.

[00:28:04] Whitney Kenter: We talk to people all the time. They’re like, but I’m in healthcare. That’s all I know. I’m like okay nobody prohibits you from going across the line and going into tech or something else. But I just think that people aren’t pushed gently into exploring other things. I think they’re just like, oh, I was this, so I have to go and I have to look for this job title. I don’t know. And everything else. There’s so many small to medium sized businesses out there who don’t know how to access the talent. 

[00:28:34] Ron Laneve: Yeah, that’s a good point. I’m amazed how many people put themselves in a box. And, when you ask them a question or two to challenge, they’re like, wow, I’ve never thought about that’s a great question. To me, to you or I, it’s probably pretty obvious, but it’s, it also feels good to help them think through that. 

[00:28:49] Ron Laneve: Have you written a book yet? 

[00:28:51] Whitney Kenter: Funny that you should say it’s in process.

[00:28:54] Whitney Kenter: I started it about a year ago and I put it down because I was going down a rabbit hole that I don’t think I want to go down anymore. And so I’m working on it. What do you think my book should be about? 

[00:29:05] Ron Laneve: Oh boy. Oh boy. Good question, but I know the world would benefit from it. That’s for sure. I have some notes i’ve written down here But no, I could definitely see you writing a book and i’ll be first in line to buy that for sure.

[00:29:15] Whitney Kenter: Awesome. Stay tuned. 

[00:29:16] Ron Laneve: I’m gonna i’m gonna push you on that and challenge well related to that, do you have a book or two that you would You know, that you typically suggest to somebody or, was on your current reading list that you’d like to throw out there.

[00:29:27] Whitney Kenter: I tend to give out the alchemist a lot. It’s, a hero’s journey in writing. And as much as I can help people find their own hero’s journey and articulate their own hero’s journey. I love to do that. So I use that a lot. I’m trying to think what else. I have given out depending on who I’m talking to I’ve given out some Brene Brown books for sure.

[00:29:54] Whitney Kenter: I love essential essentialism. I can’t remember who wrote that it’s on our bookshelf somewhere. And. I’m trying to think. Oh, and then we love Simon Sinek’s Why book. We give that out a lot. But, at a personal level, it’s always, I always give the alchemist. 

[00:30:11] Ron Laneve: Gotcha. Okay. Whitney, I appreciate your time.

[00:30:14] Ron Laneve: Thanks for sharing your story with us. And I look forward to continuing our discussion. 

[00:30:19] Whitney Kenter: Yes, absolutely. Thanks for having me. 

[00:30:21] Ron Laneve: All right. Have a good day. 

[00:30:22] Whitney Kenter: You too.

March 26, 2024