Megan Kacvinsky CEO Point To Point
In this episode:
- Megan share’s the story of her career progression evolving from:
- Food photographer at Ponderosa Steakhouse, through her MBNA call center experience
- To her Digital Marketing exposure at one of the earliest Job Sites – the regional player: CareerBoard
- And ultimately through a few agencies before landing as the CEO and Co-Owner of Point to Point
- She provides specific examples how to properly implement the holistic strategy of Marketing Automation and how to create accountability via marketing programs.
- Lastly, Megan offers some excellent advice for both recent college grads and experienced pros, on how to differentiate yourself in a job search.